Samy azougagh
STAY BOOKING APP
Log&Moi
UI
2025
Reatravailler la friction des utilisateurs rencontré sur l'interface de réservation d'une conciergerie
CONTEXTE
CONTEXTE
Booking a place to stay is a decision made almost blind. Users scroll through listings without ever finding what they actually need to decide price, availability, and trust, scattered across a flat interface.
Booking a place to stay is a decision made almost blind. Users scroll through listings without ever finding what they actually need to decide price, availability, and trust, scattered across a flat interface.
ENJEU
ENJEUX
ENJEU
Everything on screen asked for attention at once. Log&Moi rebuilds the listing page around three levels of reading, immersive, decisional, projective, so the booking action is always within reach.
Everything on screen asked for attention at once. Log&Moi rebuilds the listing page around three levels of reading, immersive, decisional, projective, so the booking action is always within reach.
UX STRATEGY & RESEARCH
WIREFRAMING LOW DIFELITY
(CRAZY 8 - STORY BOARD)
ARBORESCENCE
DESIGN SYSTEM
COMPONENT
RESPONSIVE DESIGN
PROTOTYPAGE
ANIMATION
UX STRATEGY & RESEARCH
WIREFRAMING LOW DIFELITY (CRAZY 8 - STORY BOARD)
ARBORESCENCE
DESIGN SYSTEM
COMPONENT
RESPONSIVE DESIGN
PROTOTYPAGE
ANIMATION
Comprendre avant de concevoir
recherche et stratégie
Avant de dessiner le moindre écran, j'ai voulu comprendre le vrai point de friction. J'ai mené des entretiens avec des patients, audité Doctolib, Maiia et Keldoc, et cartographié le parcours pour repérer où naissent le stress et l'attente.
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Expandable note
CONCEPTION NUMÉRIQUE
Des wireframes au prototype, chaque écran a été pensé pour apaiser un patient déjà stressé. J'ai construit un design system complet, arborescence, composants, variants, au service d'une seule idée : rendre l'attente lisible et rassurante.
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Résultat
Résultat
I started with the drop-off: 78% of users left before deciding. The issue wasn't the offer, it was the reading order. Price, availability and the booking action were buried in a flat interface. I rebuilt the page around three levels of reading : immersive, decisional, projective with the booking zone anchored at the bottom of the screen.
I started with the drop-off: 78% of users left before deciding. The issue wasn't the offer, it was the reading order. Price, availability and the booking action were buried in a flat interface. I rebuilt the page around three levels of reading : immersive, decisional, projective with the booking zone anchored at the bottom of the screen.
Comprendre avant de concevoir
RECHERCHE & STRATÉGIE
Avant de dessiner le moindre écran, j'ai voulu comprendre le vrai point de friction. Entretiens patients, audit de Doctolib, Maiia et Keldoc, cartographie du parcours, puis j'ai ouvert le champ des solutions au story-board et au Crazy 8 pour explorer sans me limiter.
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CONCEVOIR POUR RASSURER
CONCEPTION & UI
Des wireframes au prototype, chaque écran a été pensé pour apaiser un patient déjà stressé. J'ai construit un design system complet, arborescence, composants, variants, au service d'une seule idée : rendre l'attente lisible et rassurante.
Voir plus
Résultat
Résultat
I started with the drop-off: 78% of users left before deciding. The issue wasn't the offer, it was the reading order. Price, availability and the booking action were buried in a flat interface. I rebuilt the page around three levels of reading : immersive, decisional, projective with the booking zone anchored at the bottom of the screen.
I started with the drop-off: 78% of users left before deciding. The issue wasn't the offer, it was the reading order. Price, availability and the booking action were buried in a flat interface. I rebuilt the page around three levels of reading : immersive, decisional, projective with the booking zone anchored at the bottom of the screen.
Samy azougagh
© 2026 SAMY AZOUGAGH
© 2026 SAMY AZOUGAGH