Samy azougagh
MOBILE APP FOR ORDREING HOT MEAL
MOBILE APP FOR ORDREING HOT MEAL
Plumage
Plumage
Plumage
UX Research & UI
2025
Make it easier for seniors to order traditional products through a simple, accessible, and reassuring experience.
Make it easier for seniors to order traditional products through a simple, accessible, and reassuring experience.
CONTEXT
CONTEXT
Plumage is a fictional app designed for seniors who often face barriers when using digital technology.
Plumage is a fictional app designed for seniors who often face barriers when using digital technology.
CHALLENGES
CHALLENGES
Seniors don't fear technology, they fear getting it wrong. Plumage removes that risk by cutting the number of choices per screen, enlarging touch targets, and making every step of the order explicit, nothing happens without being announced.
Seniors don't fear technology, they fear getting it wrong. Plumage removes that risk by cutting the number of choices per screen, enlarging touch targets, and making every step of the order explicit, nothing happens without being announced.
UX RESEARCH & STRATÉGIE
INFORMATION ARCHITECTURE & WIREFRAME
PROTOTYPING
USER TESTING
UX RESEARCH & STRATÉGIE
INFORMATION ARCHITECTURE & WIREFRAME
PROTOTYPING
USER TESTING
APPROACH
DECISION DESIGN
When an interface becomes a barrier, simplicity becomes a design challenge.
Read more
APPROACH
DESIGN THINKING
When an interface becomes a barrier, simplicity becomes a design challenge.
Read more
Samy azougagh
© 2026 SAMY AZOUGAGH
© 2026 SAMY AZOUGAGH