Samy azougagh
MOBILE APP FOR ORDREING HOT MEAL
Plumage
UX Research & UI
2025
Make it easier for seniors to order traditional products through a simple, accessible, and reassuring experience.
CONTEXTE
CONTEXTE
Plumage is a fictional app designed for seniors who often face barriers when using digital technology.
Plumage is a fictional app designed for seniors who often face barriers when using digital technology.
ENJEU
ENJEUX
ENJEU
Plumage is a fictional app designed for seniors who often face barriers when using digital technology.
Plumage is a fictional app designed for seniors who often face barriers when using digital technology.
UX STRATEGY & RESEARCH
WIREFRAMING LOW DIFELITY
(CRAZY 8 - STORY BOARD)
ARBORESCENCE
DESIGN SYSTEM
COMPONENT
RESPONSIVE DESIGN
PROTOTYPAGE
ANIMATION
UX STRATEGY & RESEARCH
WIREFRAMING LOW DIFELITY (CRAZY 8 - STORY BOARD)
ARBORESCENCE
DESIGN SYSTEM
COMPONENT
RESPONSIVE DESIGN
PROTOTYPAGE
ANIMATION
Comprendre avant de concevoir
recherche et stratégie
Avant de dessiner le moindre écran, j'ai voulu comprendre le vrai point de friction. J'ai mené des entretiens avec des patients, audité Doctolib, Maiia et Keldoc, et cartographié le parcours pour repérer où naissent le stress et l'attente.
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Expandable note
CONCEPTION NUMÉRIQUE
Des wireframes au prototype, chaque écran a été pensé pour apaiser un patient déjà stressé. J'ai construit un design system complet, arborescence, composants, variants, au service d'une seule idée : rendre l'attente lisible et rassurante.
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Résultat
Résultat
I explored how to design a mobile ordering experience for seniors who are not fully comfortable with digital technology. Through user-centered thinking, I focused on reducing cognitive load, clarifying navigation, and making every interaction feel predictable and reassuring. The challenge was to design accessibility as an experience — not simply as a technical requirement.
I explored how to design a mobile ordering experience for seniors who are not fully comfortable with digital technology. Through user-centered thinking, I focused on reducing cognitive load, clarifying navigation, and making every interaction feel predictable and reassuring. The challenge was to design accessibility as an experience — not simply as a technical requirement.
Comprendre avant de concevoir
RECHERCHE & STRATÉGIE
Avant de dessiner le moindre écran, j'ai voulu comprendre le vrai point de friction. Entretiens patients, audit de Doctolib, Maiia et Keldoc, cartographie du parcours, puis j'ai ouvert le champ des solutions au story-board et au Crazy 8 pour explorer sans me limiter.
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CONCEVOIR POUR RASSURER
CONCEPTION & UI
Des wireframes au prototype, chaque écran a été pensé pour apaiser un patient déjà stressé. J'ai construit un design system complet, arborescence, composants, variants, au service d'une seule idée : rendre l'attente lisible et rassurante.
Voir plus
Résultat
Résultat
I explored how to design a mobile ordering experience for seniors who are not fully comfortable with digital technology. Through user-centered thinking, I focused on reducing cognitive load, clarifying navigation, and making every interaction feel predictable and reassuring. The challenge was to design accessibility as an experience — not simply as a technical requirement.
I explored how to design a mobile ordering experience for seniors who are not fully comfortable with digital technology. Through user-centered thinking, I focused on reducing cognitive load, clarifying navigation, and making every interaction feel predictable and reassuring. The challenge was to design accessibility as an experience — not simply as a technical requirement.
Samy azougagh
© 2026 SAMY AZOUGAGH
© 2026 SAMY AZOUGAGH